All work
Beauty & Wellness

GlossGenius

One booking experience, rebuilt to earn more per client.

New York2025Web designDevelopmentConversionCopywriting
+320%
demo requests
4.9★
app store rating
2.4×
organic traffic
−38%
bounce rate
The challenge
Before: A dated WordPress site from 2017

The old site read like a brochure and converted like one. Prospects couldn't tell what the product did, and the booking flow lost people three clicks in.

What Josh built
  • Rebuilt the marketing site from the ground up.
  • A clean, confident system that shows the product in use.
  • Scroll that explains the value before it asks for the sale.
  • Demo capture stripped down to a single, obvious step.
The result

Demo requests more than quadrupled and bounce dropped by over a third. The site finally sells as well as the product does.

Visit live site
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